Places to Go in Heartside
Heartside stretches from Fulton Street to the north, to Wealthy Street at the south end, with Lafayette and Market avenues at the eastern and western boundaries, respectively.
Each area of Heartside has its own character. Our special mix of retail and hospitality zones means you’ll never run out of activities to enjoy!

Jefferson/
Fulton
Eat like a college student! Located just across Fulton from the GRCC campus, Grand Rapids Children’s Museum and Veterans Memorial Park, this stretch of Heartside offers great retail and hospitality options for all ages.

SoDIV
From Fulton to Wealthy, South Division Ave. has become a destination for discerning shoppers seeking art and vintage fashion. Don’t miss Vintage Row’s variety of special events and its monthly shop hops!

Commerce/
Ionia
Bounded by Van Andel Arena to the north and Studio Park to the south, this stretch of Heartside is home to eclectic restaurants, specialty shops and music venues.

Cesar Chavez/
Market
The southwest area of Heartside is home to the Grand Rapids Ballet, the city’s Amtrak station and the Downtown Market, as well as a range of other entertainment and dining options.